Webinar: Leading Schools Through the Crisis

  • Published April 9, 2020

Even as the world around us offers little we can control, your constituents (alumni, parents, students, faculty, staff) want to hear that you are focused on solutions. Drawing on their personal experiences as fundraisers and consultants during times of extreme disruption, a panel of Marts & Lundy experts recently led a discussion for TABS members on the way forward.

You can find a recording of the session here.

The session included crisis communications and donor messaging, campaign strategy, staff productivity and fundraising priorities. The session was also informed by questions sent in advance by Heads, CFOs and Advancement leaders from boarding schools across the United States.

The panelists:

Karen Callahan, Senior Consultant & Principal, Leader of the Schools Practice

Charlie Melichar, Senior Consultant & Principal, Communications

Jim Zimmerman, Senior Consultant & Principal, Schools Practice

Please email your comments to Karen at kcallahan@martsandlundy.com